Quality marine fish from Kenya Marine Center.

Most exporters of the ornamental fish value numbers, of course in the trade numbers make sense. However, there has been an observable increase in low quality due to the high competition to meet these high numbers. At Kenya Marine Center we value both but emphasize on quality because the latter influences the numbers. Here’s what we do to provide to you quality marine fish.

1: Fishing methods.

  • Traditional Fishing Method

Our traditional fishing ensures our fishers carefully select how and what they want .This causes less damage to the marine habitats where the fish live, Great care must be considered because the fish need to be alive and in good condition in order to travel around the world and must be healthy upon delivery.

 

  • Diving/ Snorkeling

Divers are restricted to hand picking and to using of hand nets to collect fish and corals.

  • Hand picking

This is usually for sedentary fish, starfish, crustaceans and sea cucumbers at the seashore.

2: Fishing equipment.

Right from the ocean to the aquariums, our fish are handled by the most proficient and modernized equipment operated by very well trained personnel. A lot of attention still has to be paid to the fish amid its transit from the ocean to our aquariums in order to lower the stress levels of the fish to avoid death and disease to the fish.

3: Transportation of the fish.

To promote sustainability, our practice is offshore. The aquariums are located 2KMS away from the ocean. After fishing, the fish are transported to the aquariums using our trucks fitted with the right storage tanks. During shipment, there are special designated trucks that are used to transport fish to the airport from where our airline agents take up to deliver to respective destinations.

4: Aquariums.

Practicing offshore is cost intensive and labor demanding, having qualified personnel who understand the interest of the marine fish is another great boost to our fish quality. Our aquariums are very modernized and maintained with a full length of proper servicing and water flow system for good air circulation and cooling of the aquariums.

5: Quarantine and treatment.

With the guidance of our marine biologist, the fish are checked and quarantined to keep it away from any possible parasites and diseases.

6: Shipment and delivery.

We do not just rely on shipping out a lot of numbers to the market but we emphasize on quality. DoA is a major issue to the industry and one of the underlying factors influencing it is irresponsible shipment and poor delivery procedures. Relying on our client’s reports, most of our marine fish arrive safe and in the expected condition. Even though at the beginning we had challenges with a lot of disappointing reports on DoA, after realizing how important it is to have a proper shipment and delivery system, the DoA reports have reduced and our fish quality is among the best in the world.

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EXPORTATION OF ORNAMENTAL FISH: FACTORS TO CONSIDER

Exporters and importers of marine ornaments have different experiences regarding shipping issues, some are bad experiences and others might be good experiences. All these depend on a number of logistical and functional structures and procedures entrusted with these experiences.
Our experience as exporters of ornamental live fish, part of the job requirement is to meet industry standards of quality, and the best way to be sure of this is through effective and efficient reaction to customer’s needs.
Below are five shipping problems exporters of live fish experience and their solutions:

  • Arrival Tim

Shipping goods across an international platform requires attention and knowledge of different time zones in the world.
The best time in this case is the time the client is comfortable with receiving his shipment. However, the burden on the exporter is not only limited to finding a good flight solution but also finding the flight in itself can be a challenge. Most freight companies avoid shipping out live animals hence limited options.
Plan with the client and with the freight agents in time and advice the client in due time of the options available and the best way forward. Be in total control of communication from the time the shipment leaves your hands to the time the client receives it.

  • Shipping Capacity

Sometimes floodgates open and the sales and customer service desk receive a lot of buzz from prospective clients giving their orders. This is usually not a bad thing as it is always an exporters wish to have more clients. However, this can turn out to be an exporter’s nightmare if not carefully handled. As stated before, the problem lies with airlines that are not willing to undertake shipping of live animals. This can be a headache to an exporter, in bid to assure of perfect customer service.
Networking, good relations and conducting target-marketing strategies aimed at airlines. A good marketing team will ensure that you always find accommodation on all popular flights. Having a professional team around you will always yield results.

  • Size of Shipments

The size of shipment is a motivating factor to all exporters; large shipments are commerce friendly to the three parties; exporter, client and the freight company. The reverse for smaller shipments, the exporters is always advised to encourage the client to increase their size of shipment.

  • Poor handling of shipments

Upon receiving a shipment, every client expects their order to arrive in perfect condition, if not then a series of blame games might emerge and the freight company might incur other charges for damages. Repeated mistakes should me considered keenly and maybe a change of the involved freight company could be a better solution. It is upon to the best interest to provide excellent services as required by the client.

  • 100% fulfillment of all orders

The exporter should be at a position to deliver the order from a client; there is no fair grounds for this argument. Disappointments might erupt mistrusts and disloyal issues, which are very fundamental in this industry. Before a client orders any product from the stock-list, the exporter should be a position to notify the client any absentia from the stock-list. There is no necessity of allowing a client to order what you do not contain.